WWF - 20 Years of SASSI
In celebration of WWF SASSI’s 20th anniversary, we put our heart and soul into creating a truly special animated video.
With the subject matter quite serious, we aimed to create a character-driven narrative that was both playful and informative so that it could be easily digestible for all ages. This is where our charming character, Ulwandle, comes in. Her name translates to 'Ocean' in Xhosa.
Client: World Wildlife Fund
Verdant Creature: Kodii Studio, South Africa
“More creatures live in the oceans than on land, with over 12,000 marine species in South African waters alone.”
What can you do?
A small effort to choose sustainable seafood can make a big difference.
Sustainable seafood is caught, harvested or farmed in a manner that provides for today’s needs while allowing species to reproduce, habitats to flourish, and productive ecosystems to be available for future generations.
It’s also the most environmentally efficient source of protein on the planet!
Make this an EASY choice:
The SASSI mobile app or www.seafoodwatch.org are excellent resources to help you quickly determine what type of fish or seafood is most sustainable.